Jul 1, 2026

Study from Omnicom Media Intelligence Introduces “Connected Content” as a New Framework for Driving Advertising Effectiveness

Approach springs from report revealing what US consumers expect from advertising, and how they punish brands that don't deliver NEW YORK, NY (July 1, 2026)…

Jun 29, 2026

Megan Pagliuca Recaps a Week of Innovation from Omnicom Media at Cannes

Megan Pagliuca, Chief Product Officer at Omnicom Media, told Beet.TV that the partnerships unveiled at Cannes reflect the company's strategy to improve the streaming advertising…

Jun 29, 2026

IBM to Appoint Omnicom Media as Global Media Agency of Record

New York, NY (June 29, 2026) - Omnicom Media, an Omnicom (NYSE: OMC) Connected Capability, today announced it will be named global media agency of…

Jun 26, 2026

Omnicom Media Showcases Enhanced Audience Strategy With Acxiom, In Collaboration With Amazon Ads Anz

Cannes, France (25 June 2026) —Today, Omnicom Media, an Omnicom (NYSE: OMC) Connected Capability, showcased the results of its collaboration with Amazon Ads ANZ to improve…

Jun 25, 2026

At Cannes, Omnicom Media and NBCU say they’re crafting dynamic contextual ads for content

Digiday reports that Omnicom Media has wrapped its Cannes Lions news series by announcing  a first-mover partnership with NBCUniversal that aims to make connected TV…

Jun 24, 2026

Ad Alliance & Omnicom: How to adapt TV commercials live to the program

Leading German ad-trade publication Horizont reports on another Day  3 announcement from Omnicom Media’s  four-day Cannes news series -   a first-mover partnership between OM Germany…

Jun 24, 2026

Omnicom Media and Paramount+ Partner on Dynamic Fixed Ad Units in the Streamer’s Premieres

Digiday reports that Day 3 of Omnicom Media’s four-day Cannes Lions news series introduces a first-mover partnership with Paramount+ that further advances Omnicom Media’s strategy…

Jun 23, 2026

Omnicom Media India and Jiostar Introduce Unified In-Content Advertising Program Across Linear TV, OTT, and CTV for Nivea India

New Solution Uses Audience Intelligence and Scene-Matched Storytelling to Help Brands Reach Viewers Across Multiple Screens Announcement Continues Omnicom Media’s Cannes News Blitz Revealing Partnerships…

Jun 23, 2026

Omnicom Media and Disney Advertising Collaborate to Enable Sequential Ads in Streaming

As reported by Digiday, Day 2 of Omnicom Media's four-day Cannes Lions news series highlighted a new collaboration with Disney Advertising that advances the company's…