This excerpt is featured in an article originally published by Marketing Interactive. Amazon is expected to double its ad revenue in the next two years, increasing its stake…
January 18, 2019
CES may be thought of as a technology show, but there is one kind of technology product that dependably still takes center-stage at the event –…
January 17, 2019
This interview was originally published by Turner. Scott Hagedorn, CEO of Hearts and Science, joined Turner on the set of their "Create Connection" series, where he discussed consumer…
January 16, 2019
This excerpt is featured in an article originally published by Digiday. Instead of trekking to the Las Vegas Convention Center, Omnicom’s clients were able to sit for an…
January 11, 2019
This article was originally published by Campaign. Chrissie Hanson, OMD Worldwide's newly named chief strategy officer, shares her predictions as well as her roadmap for translating four hectic…
January 7, 2019
This excerpt is featured in an article originally published by Digiday. “Where we are with cross-platform measurement is Comscore and Nielsen are sort of the only games in…
January 2, 2019
This article was originally published by Arab Ad. Nadim Samara has taken on the mantle of chief executive for OMD across the entire MENA region. He talks consistency…
December 26, 2018
This article was originally published by Beet.TV. SAN JUAN — By dint of being digital and connected, new over-the-top TV services are supremely measurable. So why…
December 21, 2018
This article was originally published by MediaPost. When Omnicom launched next-generation agency Hearts & Science in 2016 and named Annalect founder-CEO Scott Hagedorn to run it, it needed…
December 21, 2018