Why Omnicom Media Group Is Investing in Chief Media Officers
OMG named Alex Siddall, Suhaila Hobba and Melissa Wisehart as chief media officers to its agencies in the last two months. Omnicom Media Group’s Hearts & Science USA…
November 16, 2023
Leadership & Impact
Recent
Omnicom Buys E-Commerce Shop Flywheel Digital for $835 Million
Flywheel, part of Cannes Lions owner Ascential, aims to help brands sell on digital marketplaces such as Amazon. Advertising holding company Omnicom said it has agreed to acquire Flywheel Digital…
November 2, 2023
OMD Named Best Performing Global Media Network
New York, NY (October 27, 2023) - In the latest edition of the highly regarded Network Diagnostics report from RECMA (Research Company Evaluating the Media Agency Industry),…
October 30, 2023
PHD Hires MediaMonks’ Melissa Wisehart as Chief Media Officer
EXCLUSIVE: Omnicom Media Group is revitalizing the role across its agencies with the aim of better connecting its capabilities. PHD USA has hired MediaMonks’ Melissa Wisehart as chief…
October 25, 2023
Omnicom Media Group Leaders Explain New Agency-as-a-Platform Model
October 17, 2023 | Olivia Morely Holding company agencies sprawl, rife with redundancies and complexity that leave clients with questions. While some of its competitors execute mergers to…
October 17, 2023
Virgin Voyages Sets a Course for Global Growth With Hearts & Science
GroupM's EssenceMediacom won the review, but a source told Adweek 'unforeseen operational concerns' hindered the transition. In late March this year, Richard Branson’s adults-only cruise line Virgin Voyages wrapped up…
October 10, 2023
Florian Adamski chats about OMG’s recent Uber win and why the agency network is pitching more at the group level
Wrapping up a 12-week sprint of new business wins that totaled $1.5 billion, Omnicom Media Group CEO Florian Adamski was a guest on the Campaign Chemistry podcast hosted…
October 5, 2023
PHD US’ Katie Klein and OMG NA’s Ryan Eusanio Offer Insights for Digiday Media Agency Report 2023
To assess the current state of media planning and buying and to understand which channels clients are investing in now and where they will be spending in the…
October 4, 2023
Suhaila Hobba Joins OMD USA as Chief Media Officer
Deliver Performance-Based Solutions for Biggest US Media Agency Posted by Omnicom Media Group | October 2, 2023 New York, NY (October 2, 2023) – Omnicom Media Group agency…
October 2, 2023