Many in marketing want to work at the hottest new company “disrupting” a certain kind of business, be it shaving, pharmacies or even milk. But most ad agencies…
May 22, 2018
This article was originally published by Ad Age. British banking and financial services company HSBC has chosen Omnicom's PHD to handle global media following a review. The incumbent was GroupM's…
May 22, 2018
OMD is one of the most diverse companies in the industry and the winner of the Agency of the Year Award at last year’s Women in Media Awards.…
May 22, 2018
This article was originally published by Beet.tv. It took streaming video options and ad-free platforms to tip the scale, but the advertising industry has finally caught on to…
May 21, 2018
Facebook’s copying of Snapchat has contributed to the latter’s downfall. Now, it’s Snapchat’s turn to borrow from Facebook’s playbook. Snapchat launched a reach and frequency tool in April that…
May 16, 2018
Omnicom Media Group agencies took home multiple honors at this year's Festival of Media Global Awards, including Campaign of the Year (Touché! PHD's “Data vs Car” for VIA…
May 15, 2018
This article was originally published by Adweek. When Omnicom-owned Hearts & Science became AT&T’s media agency of record in 2016, the win was both an evolution of the…
May 15, 2018
After noticing that more brands were turning to social media stars and influencers to pitch their products and create campaigns, Kerry Perse saw an opportunity to create a data-backed score…
May 15, 2018
We believe our people are our greatest asset and are committed to expanding opportunities for all employees without regard to race, color, religion, gender, age, national origin, sexual…
May 8, 2018